ABOUT ME

I am a UX/UI designer with a love for storytelling. I am focused on designing intuitive interfaces that prioritize user needs and evoke delightful and compelling experiences.

My proficiencies include UI Design and UX Research, using tools such as Figma, InVision, and Adobe XD.

I recently completed a UX Boot Camp with Northwestern University and spent 5 years as a full-time Visual Designer for a tech startup. I have also been freelancing as an independent Creative Designer since 2015, serving clients in industries such as music, fashion, and environmental consulting.

MOBILE PROTOTYPES
ALERTA GUATE: GOBIERNO DE GUATEMALA

Alerta Guate was an app designed to provide the Government of Guatemala with a modernized emergency notification system to keep citizens credibly informed, developed through ongoing refinement and iteration based on nation research and client requests.

MOBILE PROTOTYPES
BUZZBELL: MESSAGES THAT MATTER

BuzzBell is an app designed to ensure urgent messages are seen when necessary, by redefining the parameters of “instant messaging”, developed through ongoing refinement and iteration based on user testing, stakeholder feedback, and market research.

MOBILE & DESKTOP PROTOTYPES
Ed.gov: Government Site Redesign

The U.S. Department of Education's website was redesigned responsively to improve usability and accessibility for students, parents, and teachers seeking relevant resources, informed by IA and branding research, as well as navigational testing.

MOBILE PROTOTYPE
buy&sEEK: shopping streamlined

Buy&Seek is an app designed to facilitate a more convenient shopping experience for busy individuals by providing access to store branch-based information, allowing users to buy what they seek efficiently and effectively, developed through user research and usability testing.

MOBILE PROTOTYPE
ECOGEEK: SUSTAINABILITY SIMPLIFIED

EcoGeek is an app designed to promote eco-friendly habits by providing adults in urban areas with tools and resources to properly dispose of their waste and access local recycling resources, developed through user research and usability testing.

MOBILE & DESKTOP PROTOTYPES
PAWS CHICAGO: Nonprofit Site Redesign

The PAWS Chicago no-kill shelter’s website was redesigned responsively to improve usability and accessibility for pet owners and animal enthusiasts seeking relevant resources, informed by navigational testing, as well as IA and branding research.

USER RESEARCH

To understand user needs, I conduct primary user research using qualitative and quantitative methods such as interviews, surveys, and usability testing.

I also employ secondary research methods such as heuristic evaluation, site mapping, and competitive analysis to assess user behaviors and preferences.

USER EMPATHY

I collect and synthesize research data into deliverables such as affinity maps, personas, and empathy maps to gain insights into scenarios that require solutions.

I utilize such deliverables to design flows and journeys that prioritize the user's perspective, resulting in solutions that address their needs and expectations.

USER INTERFACE DESIGN

I produce wireframes and prototypes to mock up intuitive interfaces aligned with user needs and business goals, and refine designs through iterative testing.

I create and manage pixel-perfect components and UI patterns for scalability, take a mobile-first approach to responsive optimization, and enhance experiences with micro-interactions and animation.

MY LINKEDIN